Deal directly – and exclusively – with customers who are actively looking for a luxury watch.
We help luxury watchmakers to break free from the fierce competition on conventional advertising platforms such as Facebook and Google, by guiding them towards exploiting the exceptional potential of advertising on YouTube and Instagram. This new advertising frontier remains largely unexplored and offers immense opportunities to those who grasp it quickly. This is our secret to ensuring that our customers emerge victorious from the world of luxury watchmaking.
Average cost-per-lead reduction: 75%
We are a specialized Social Media Marketing Agency (SMMA), and we exclusively work with high-end luxury watchmakers worldwide. Our Instagram and YouTube ad strategies are tailored to attract motivated and affluent watch enthusiasts who are ready to make a purchase. If you're a luxury watchmaker looking to reach your ideal audience and elevate your brand through social media, we're the experts you need.
Average cost-per-appointment reduction: 80%
Our clients rave about our leads, which are not only cost-effective to acquire but also close deals faster and more reliably compared to leads generated through Google ads, TikTok ads, Facebook ads, or any other traffic channels they've used previously.
Average cost-per-sale reduction: 65%
You then book a call using the online calendar that’s presented to you. We'll present our strategy to you.
"I have been crafting luxury timepieces for over four decades, and I have always believed that the true value of a watch lies in its intricate craftsmanship and timeless elegance. However, in today's digital age, reaching the right audience to appreciate this craftsmanship has been a challenge. That's when I turned to [Your Company Name] for their Instagram and YouTube advertising services. I must say, I was skeptical at first. But from the moment I saw their dedication and passion for promoting our watches, my doubts vanished. Their team took the time to understand the essence of Leclerc Timepieces, and they translated that into captivating visuals and persuasive storytelling.
The results were astounding! Not only did our Instagram and YouTube presence grow significantly, but we also saw a substantial increase in inquiries and sales. It's clear that OptiReach Digital has mastered the art of promoting luxury products through social media. They have not only enhanced our digital presence but also played a pivotal role in preserving the legacy of craftsmanship in the world of horology." - Henri Leclerc
"As the CEO of Rossi Watches, I have always been committed to pushing the boundaries of innovation in the luxury watch industry. However, in order to stay ahead of the curve, we needed a partner who could help us navigate the ever-changing landscape of digital marketing. That's when [Your Company Name] came into our lives. Their Instagram and YouTube advertising services have truly been a game-changer for us. From the very beginning, they demonstrated a deep understanding of our brand and our values. They crafted campaigns that not only showcased our cutting-edge designs but also conveyed the rich heritage behind Rossi Watches.
The impact was immediate and undeniable. Our online presence soared, and we began to connect with a global audience of watch enthusiasts. The ROI we've achieved through OptiReach Digital's services has exceeded our expectations.
I can confidently say that [Your Company Name] is not just a service provider; they are true partners in our journey. If you're a luxury watchmaker looking to embrace the digital era, I highly recommend their expertise and dedication." - Isabella Rossi
For decades, Müller Horlogerie has been synonymous with Swiss precision and craftsmanship. However, we knew that in today's fast-paced digital world, our brand needed a fresh approach to reach a younger, tech-savvy audience. That's when we turned to OptiReach Digital for their Instagram and YouTube advertising services.
Working with OptiReach Digital has been a revelation. They not only possess a deep knowledge of the luxury watch industry but also have a unique ability to tell our brand story through visuals and narratives that resonate with our target demographic. The results have been nothing short of remarkable. Our social media following has grown exponentially, and the engagement we've seen from our audience is truly heartening. OptiReach Digital has successfully bridged the gap between traditional craftsmanship and modern digital marketing.
I am extremely satisfied with the results we've achieved through OptiReach Digital's services. If you're a luxury watchmaker looking to embrace the power of Instagram and YouTube advertising, look no further. They are the real deal. - Alexander Müller
It takes us roughly 5 working days to get things set up for you and then we start running your ads. Results – in the form of booked appointments – can appear the first day your ads run. Although we would expect it to take a few days before the specific set-up we’ve created for you finally beds in.
From there, we refine your ads as results come in, looking for small improvements in order to increase overall results. That can take 3 – 4 weeks. But you’ll be getting appointments in the meantime – and we’ll be aiming to run the size of campaign necessary to keep your company fully busy throughout. You need to be able to handle the increased appointments and orders before we begin your ad campaign.
Different platforms work very differently for luxury watchmakers. Some are incredibly competitive and very expensive – Google ads, especially. Others barely work at all.
We know this from experience.
But when it comes to finding exclusive leads for luxury watchmakers we know exactly what works – and that’s YouTube and Instagram.
In terms of quality of lead and cost YouTube and Instagram have been our undisputed champions for appointment generation since 2017.
And because we only use YouTube & Instagram and we only work with luxury watchmakers… we’ve developed a lead generation expertise that is unbeatable.
Because using YouTube's and Instagram's powerful audience tools we can pinpoint audiences in super-fine detail.
YouTube and Instagram make this possible – if you really know how to use it. And being expert YouTube and Instagram advertisers means we have helped hundreds of luxury watchmakers add millions of dollars each to their annual revenues.
Until some other platform comes along that can outdo YouTube and Instagram we’re going to stick with them. They work!
We earn when you earn. Our success is based on your success. In the past, the new flow of customers has overwhelmed smaller companies and they’ve had to switch off their campaigns while they try to handle the new workflow. Which means they stop using our services until they work out how to run their own business.
We need companies who can handle the increase in business and keep the revenues flowing.
Larger businesses – those that have exceeded the $1 million mark – have already worked out how to handle larger volumes of work. Their processes are more robust. They have good people in place.
For them, handling a fairly sudden uplift in business is a matter of expanding what they already do – rather than having to learn it all from scratch.
No matter where you operate the business is all there. We want to work with clients who can handle it.
Small luxury watchmakers with only a few years of experience will not be able to handle the leads we send them.
We’ve seen it before.
They become overwhelmed. And so they have to switch off their ad campaign, regroup and try to work out how to handle this new situation.
Which means our services are no longer required for a while – which isn’t good business for us.
Whereas bigger $1 – $10 million companies have already got things in order.
Even if the new flow of leads is initially tough to handle, they’ll quickly adapt because they’ve already worked out their best processes, they already have good people in place… They simply need to upscale what they already do.
Big luxury watchmakers don’t have to learn how to be bigger luxury watchmakers – they just have to expand their current set-up.
We earn our money when our efforts are earning you your money.
Small companies switching everything off because they’re overwhelmed doesn’t help our bottom line. Our growth is tightly bound to yours so as new business comes in… we want to be sure you can handle it.
That won’t happen.
Before we take on a new client we make sure they’re right for us. In other words we first qualify them (just like we qualify new clients for you).
Part of that qualification is: do we already have a client in the area you operate in?
We routinely refuse to take on clients because their business competes with an existing client’s business.
So rest assured: if you are our client then we will not take on a new client in your area of operation.